Brand Manager
CareerFinders Recruitment Services
Location
Larnaca
Hybrid
Type
full-time
Experience
Junior (1–2 yrs)
Salary (Gross)
€2,300 - €2,700 per month
Apply within
31 days
Category
PR, Branding & Communications
About the Role
CareerFinders, on behalf of their client, an established importer and distributor of premium alcoholic beverages across Cyprus, is seeking a Brand Manager to join their growing team based in Larnaca. This role involves developing and executing the marketing strategy for the company's portfolio across Cyprus, driving brand growth through strategic planning, effective brand management, marketing activations, and close collaboration with sales, distributors, agencies, and international brand partners. The company is seeking applicants with at least 2+ years of experience in a relevant position, strong knowledge of brand management, trade marketing, digital marketing, and campaign execution. Standard working hours are from 08:30 – 17:30, Monday to Friday.
Responsibilities
- Develop and implement annual marketing and brand plans aligned with global brand strategies
- Define brand positioning, pricing, promotions, and market execution across On Trade and Off Trade channels
- Conduct market and competitor analysis to identify growth opportunities and support new product launches
- Plan and deliver marketing campaigns, trade shows, festivals, tastings, sponsorships, and brand activations
- Oversee POS materials, packaging adaptations, promotional assets, and creative content to ensure brand consistency
- Manage digital marketing initiatives, social media, influencer collaborations, PR activities, and online brand presence
- Support Sales with product presentations, training materials, catalogues, and customer proposals
- Build strong relationships with suppliers, distributors, agencies, media partners, and external stakeholders
- Coordinate marketing projects with Sales, Finance, Supply Chain, and Procurement to ensure successful execution
Requirements
- Bachelor’s degree in marketing, Business Administration, Economics, or a related field
- Minimum 2 years' experience in a similar marketing or brand management role
- Strong knowledge of brand management, trade marketing, digital marketing, and campaign execution
- Experience planning events, brand activations, and marketing campaigns
- Strong analytical, commercial, and project management skills
- Excellent communication and presentation skills
- Ability to manage multiple projects and work effectively with cross functional teams
- Proficiency in Microsoft Office
- Fluency in English, both written and spoken
- Flexibility to attend events and travel when required
Benefits
- ✓Attractive remuneration package
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